My name is Caroline Giegerich and I am the founder/editor of this blog. I grew up in Rhode Island, but have landed in Los Angeles as a recent transplant from NYC. I am obsessed with all things new media/music/art/coffee-related. In my career thus far, I have had many roles including DJ at a radio station (WBRU), sales executive at the LA Times, 4 years at HBO managing digital product marketing, emerging technology and R&D, 2 years as VP of Innovations for the media agency, Initiative, working on Lionsgate, VIZIO, Dr, Pepper, Carl’s Jr, Kia, & Hyundai, and now running a team devoted to digital/mobile/social at a beauty company. Wholeheartedly not connected to this, The Wire is by far my favorite show on television. Downton Abbey….close second.
I publish content for this site, blog for the Huffington Post, guest write for Mashable and serve as a consultant in social media and digital product marketing for a variety of television networks and agencies. If you’re looking for help on either one of these, contact me here and I’ll send you visual examples & links to my strategy and executional work.
This site is devoted to two things: filtering down the mess of the internet (just like a dirty mouth) and spotlighting highlights in digital. I intend to simplify the noise down to the most relevant details. On the whimsy side, expect to see everything from art that I find interesting, online video that blows my mind, to how to make some kick ass latte art.
I like to live it loud and I carry that mantra around with me on a daily basis creating a balance between the real world and my iDevices. I hope you enjoy my effort at consolidation and creativity.
Kick ass logo design by Rocketiron. Hire him.
If you have a tip or press release you would like to send me, please leave a comment below and I will e-mail you momentarily.
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27 Comments so far
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Daily Marauder 
Hi Caroline
I hope you’re well.
I wanted to email you some press releases, please could you advise me of the best way to do this.
Thank you and kind regards
Comment by Nina Naran February 19, 2008 @ 9:55 AMNina
Hi Caroline, I’m working with the Government of Canada to bring some of our best and brightest interactive companies to SXSWi next month (where you’ll be too!). One such company would love to meet with you at your convenience – we have a suite at the Austin Hilton set aside for just such a purpose.
Comment by James Lewis February 25, 2008 @ 1:33 PMCan you let me know if you’re available? I can be reached at james AT ciaic DOT ca. Thank you so much, and hope to meet you in Austin!
:)
Comment by bibomedia.com March 7, 2008 @ 2:24 AMHi, Caroline.
I’m also writing regarding press release submission. Do you currently accept releases?
Thanks,
Comment by Meredith May 7, 2008 @ 11:59 AMMeredith
Hey Caroline,
You’re currently feeding me content on my Google dashboard. Thanks much! See ya at Martha’s 30th!
kk.
Comment by Korrine K July 17, 2008 @ 5:04 PMHi Caroline:
Comment by Robin August 26, 2008 @ 3:24 PMWould love to send you news updates as well.
Please advise what the best method to communicate.
Thanks!
Hi Caraline,
I am based in NYC too, I want to send you some info about a new
people social search that I think you will find interesting.
Please let me know the best way to contact you
best
Comment by jennifly green November 6, 2008 @ 2:23 PMJen
Hei Caroline,
I d like to send you our press release, or let you know about an application we have been developped…
(and btw, I really liked your blog!)
What is the next step?
Many thanks,
I wish you a nice day in New-York, I hope not tooooooo cold ;-) !
Marina –
Comment by Marina December 2, 2008 @ 5:51 AMPicad Media would like extend a beta invitation to try out a new technology that would enable you to generate additional revenue without impacting your current advertising solutions. (www.picadmedia.com).
We created a technology, called in-picture advertising that allows relevant ads to appear within the images on your site when a user mouse over them. It does not alter any of the image properties nor conflict with any copyright laws. It is strictly an overlay. The image space is an untapped advertisement real estate, which we believe we can help you monetize by using our technology. It is truly a revolutionary product for bloggers to generate more ad revenue.
As a Beta user, we will honor and allocate higher payout rates for you especially during our official public rollout after Beta. We currently are based on a CPC model but will add a CPM model shortly.
See a working demo of our product on http://www.picadmedia.com/howitw… before you decide.
Comment by Picad Media December 17, 2008 @ 12:34 AMP.S. I am a personal reader of your blog which is why your blog was added to the list. Would love to see our technology on a blog I read frequently.
Hi Caroline,
I’m working with A&E to promote a new show and would like to discuss it with you. Please contact me at your convenience.
Thanks!
Comment by melissa macchiavelli January 13, 2009 @ 11:37 AMHello Caroline, we met at the Sound of Art/Airwalk party last week. Love the blog. email me when you get a chance at fragrantmomentsblog@gmail.com
Comment by Fragrant Moments February 6, 2009 @ 1:25 PMRappers do care!
Here is rapper Ghostface Killah and singer Novel’s ode to Rihanna. I think it’s really good to see two men stand up about the issue of domestic violence. Chris Brown could learn something from them!
“Message from Ghostface” (mp3)
Comment by krish March 5, 2009 @ 10:32 PMhttp://www.zshare.net/audio/56581476783a378b/
What a wonderful news blog. Since you are in NY, was wondering if you know about DotTV and U4H? They are huge with many sites, and are on the cutting edge of new media.
Comment by Dali March 7, 2009 @ 5:22 AMNope. I don’t! Tell me more…
Comment by Marauder March 10, 2009 @ 8:38 PMI don’t have a press release or any other PR douchey thing to pass along to you – I just wanted to let you know that I’m standing to type this message because my butt is too sore to sit from the ride to Nyack on Sunday. Love the blog, especially the Jump pics!
Comment by David April 7, 2009 @ 3:04 PMHope you are doing well! ProductionHUB is celebrating its ten year anniversary by hosting a Behind-the-Scenes Footage Competition with $10K worth of advertising on our site to the winning videos. Our goal is to get users to show off their greatest behind-the-scenes moments from the past ten years. We are not looking for rehearsed interviews or planned scenarios. Rather, we want a true depiction of what life is like behind the scenes, before, during and after the camera rolls. Please pass on to your production friends and contacts! http://www.productionhub.com/video/contest.aspx
Thanks for your time, and let me know if you have any questions on how to enter!
P.S. Also, I can also send you the recent release on our new site features, in case you haven’t had a chance to check it out yet. Let me know if interested. Thanks again!
Comment by Katrina Priore May 11, 2009 @ 11:54 AMHi Caroline,
OCR Terminal just came out of Beta and I am hoping you could check it out. Let me know what you think.
Thanks
Comment by K August 4, 2009 @ 3:56 AMHello !
This is Josh Patel from Viralogy.com, and I wanted to let you know
that one of your readers submitted your blog to our site. Viralogy is
the Social Media Rank and we measure how influential everyone is on
the internet based on a variety of social media metrics (your
“VScore”). If you feel that the info presented by your reader is not
accurate, please claim your blog to make sure you are accurately
presented and to help boost your VScore. Having a higher VScore helps
you 1. establish more authority in your niche, 2. Get discovered by
more readers, and 3. Potentially monetize your blog.
You can claim your blog here: http://www.viralogy.com/blogs/my/115252
If you would like to find out more about the Viralogy team, you can
check out our blog at http://Viralogy.com/blog.
I hope you have a great week and that you will be successful in every
activity you engage in!
With Sincerity,
Comment by Josh Patel August 25, 2009 @ 5:00 AMJosh Patel
I’m your biggest fan! Take care of the footie.
Comment by Smercus October 8, 2009 @ 9:40 AMCaroline! I’ve been thinking of you and trying to email, to no avail. What’s the best way to stay in touch? Please send news when you can–
Ari
Comment by Ari December 15, 2009 @ 12:50 PMHey Caroline
Hope you’re well – I was hoping I could pick your brains about something. luke@bigballsfilms.com
All the best,
Luke
Comment by luke taylor June 2, 2010 @ 1:29 PMHey There,
We have created an independent iPhone game called Edamame Touch.
Please let us know if you would like a promo code to play the app and we will send it right over to you. ^_^
Edamame Touch is a simulation game in which you pop beans out of their pod. Footballs, Bacon, Tuxedoes, and other surprises will often reward you in the place of a normal green bean. There are 19 secret beans to unlock and 9 additional achievements to achieve. The game is developed solely by a friend and myself and aims to be a wacky way to spend a 5 minute wait. We will be adding additional secret beans with regular updates to the app.
A trailer can be found on our site at edamametouch.com
Press release is here:
http://www.gamasutra.com/view/pressreleases/62315/Edamame_Touch_Achieved_on_iPhone.php
If you need any other information, please do not hesitate to let us know.
Thanks for your time!
—
Comment by Ran August 28, 2010 @ 1:17 PMedamame lovers
—
Hi Caroline,
I was hoping to send you a press release of a new digital signage software that my company has developed. It incorporates live-streaming social media and I think your readers would be really interested.
Can you advise me as to the best way to do this? Thanks!
Comment by Chelsea York January 18, 2011 @ 5:15 PMCaroline,
I’d love to add you to my press list for an upcoming gallery show at Lawson Gallery in Culver City. Great blog, btw. I think you’d like this particular show.
Michael Kusek
Comment by Michael Kusek August 5, 2011 @ 9:44 AMEnjoying your blog. Great insights. Sending you a link to something you may find interesting – it’s a program called Worldmakers and it’s created and hosted by Bob Jeffrey, the Chairman and CEO of JWT. The guest is Bonnie Fuller, President and Founder of HollywoodLife.com. She’s talking about how brands can connect to women. Would love to hear your thoughts!
Best regards, Jane Dalea-Kahn
Comment by Jane Kahn February 24, 2012 @ 2:36 PMThanks for posting. Certainly some women connect to the idea of celebrity in every way. What makes this site different from an Us Weekly or TMZ?
Comment by Marauder February 24, 2012 @ 2:55 PMHey Caroline,
I thought you would be interested in doing a story on our tech company VSporto, the first 24-hour team-specific internet radio network. We’re based in Ridgeland, Mississippi and we’ve got two 24-hour team-specific radio channels, the first of its kind.
We build our own technology and produce our own exclusive content internally. We have live radio, an On-Demand section and a Text Connect feature, allowing fans to text into shows. Thus Mississippi State and Ole Miss fans can enjoy and interact with radio programming of their team any time they would like. Would love to share more with you, look forward to hearing from you!
-Keith
Comment by Keith Jasper May 22, 2012 @ 10:09 PM