Daily Marauder


BROADCAST/CABLE by Marauder
April 28, 2009, 7:18 AM
Filed under: BROADCAST/CABLE

BROADCAST/CABLE

Fox is the first broadcast network to decline President Obama’s request for primetime coverage. Fox will air regular programming Wednesday night instead of an Obama news conference. Obama’s interruptions are costing networks millions of dollars in advertising. (Iwantmedia 4/28, http://www.thrfeed.com/2009/04/fox-rejects-obamas-request-for-airtime.html 4/27)

obama-less

In the past month, Time Warner and News Corp. shares have risen nearly 20%, while CBS has surged about 40%. Still, advertising is not yet showing signs of a comeback, and there is little consensus about when a turnaround will occur. Opinions on the matter are “all over the board.” (Iwantmedia 4/28, http://www.reuters.com/article/ousiv/idUSTRE53Q4P720090427 4/27)

Verizon Communications has announced that it now has 2.2 million subscribers for its FiOS TV service. The company said it added 299,000 FiOS customers in the first three months of this year, a bit of a drop from the 303,000 it added in the fourth quarter of 2008. OneTRAK (4/27) , MediaPost Communications (4/27)

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