Daily Marauder


BROADCAST/CABLE by Marauder

BROADCAST/CABLE

CNN‘s Saturday night talk show D.L. Hughley Breaks the News will end later this month after only being on the air five months, reports The New York Times. The show, taped in front of a studio audience in New York, averaged 750,000 viewers. CNN explained the show’s abrupt ending by saying comedian Hughley wants to be closer to his family in California and will remain as a contributor for the cable news network based in Los Angeles. (Cynopsis 3/11)

hughley

Sunday night’s third season premiere of E!’s Keeping Up with the Kardashians at 10p attracted 1.6 million total viewers and posted a 1.07 rating with A18-49 and a 2.06 rating with W18-34. Immediately following at 1030p, the new series debut of Candy Girls stayed sweet for the network by drawing in an average 1.1 million total viewers and delivering a .70 rating with A18-49 and a 1.54 rating among the core audience of W18-34. (Cynopsis 3/11)

kardashians

For the week that ended March 8, USA Network averaged 3.06 million total viewers in prime time, including 1.47 million in the 25-to-54 demo, 1.38 million in the 18-to-49 segment and 640,000 in the 18-to-34 group … all No. 1 performances, according to Nielsen live-plus-same-day data. It was the network’s 10th straight prime-time ratings win. Mediaweek (3/10)

Also on Sunday night, VH1‘s season finale of Tool Academy at 10p averaged 1.8 million total viewers and delivered a 1.2 rating with A18-49 viewers. (Cynopsis 3/11)

Then Monday’s new series opener of Battles BC on History at 9p ushered in 656,000 A18-49 viewers, 719,000 A25-54 viewers and 1.5 million total viewers, making it the #1 Monday night series debut in the network’s history. (Cynopsis 3/11)

MTV is getting aggressive with its growing slate of original, scripted comedy projects, giving the go-ahead to a new series and five pilots. Among the projects is an animated series, “DJ and the Fro,” which features drones who swap viral videos at the workplace. The Hollywood Reporter (3/10)

Fueled by some rare positive economic news, the Dow Jones industrial average soared more than 300 points Tuesday and lifted cable providers’ stocks right along with it. Cablevision Systems led the way with a 16.2% rise in its share price, and Comcast, Time Warner Cable and Charter Communications saw upticks as well. Multichannel News (3/10)

The largest U.S. cable TV MSOs added 3.2 million broadband subscribers in 2008 – about 1 million more than their telecom rivals, according to a study by Leichtman Research Group. But broadband growth is slowing across the board as annual net broadband additions were down to 5.4 million new subs compared to 8.5 million in 2007 and the peak of 10.4 million in 2006 – the fewest in the seven years that LRG has tracked the industry. The top broadband providers now account for nearly 67.7 million subscribers – with cable companies having 36.9 million broadband subscribers, and telcos serving 30.7 million subscribers. (Cynopsis 3/11)

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